Red Bull Gaming

Red Bull Gaming is a powerhouse in esports and gaming culture, consistently delivering top-tier content and experiences. To enhance their digital storytelling, Red Bull Gaming partnered with us for a series of content-driven projects. We worked with prominent creators like Aimesy, Pieface, Ben Stokes, and Jukeyz to produce high-energy content tailored to Red Bull's brand ethos and audience engagement goals.

We developed a comprehensive content strategy across all production stages:

• Pre-production: Collaborated with Red Bull’s team to ideate bespoke concepts tailored to each creator's persona and audience, ensuring authenticity and brand alignment.

• On-site shoots: Directed high-energy sessions with creators like Aimesy and Jukeyz, capturing candid, exciting moments that resonate with gaming communities.

• Post-production: Edited footage into bite-sized, scroll-stopping videos optimised for social platforms. Each piece was crafted to maintain Red Bull’s bold branding and appeal to its target audience.

Our partnership with Red Bull Gaming yielded highly engaging content that strengthened their presence in the gaming community. Key outcomes include:

• Enhanced reach: Videos amassed significant engagement across Red Bull’s social channels, driving deeper audience connections.

• Creator amplification: Collaborations with influencers like Pieface and Aimesy resonated with their followers, extending the impact of the content.

• Brand synergy: The content perfectly encapsulated Red Bull’s adventurous spirit and gaming culture, enhancing brand loyalty.